We have all heard of how marketing is a great way to make money online. Of course, given some hard work, this can be no less than the truth. It also helps that there exists so many opportunities to make money through Internet marketing, especially since e-commerce is on the boom and that many enterprising individuals and companies need word of their offer out online. Not all businesses that require one’s marketing services, however, dole out cold hard cash in compensation. BzzAgent is one such company, and if you are on the look out for opportunities to work at home as an Internet marketer, you may have already heard of them and their rather unique Internet marketing strategy.
For those who haven’t heard of this popular company as yet, BzzAgent is essentially a product testing program. The way they market the products they are testing involves word-of-mouth marketing, a simple but arguably a powerful way to get word of the product out quickly. One can easily compare BzzAgent campaigns to viral marketing, except that you are actively spreading the word rather than let the quality of the product do the work for you.
You may be curious about BzzAgent and have stumbled upon this blog in your effort to find an unbiased review of the site. Knowing that BzzAgent offers products in return for some word-of-mouth marketing may have piqued your interest, and you may have found yourself wondering whether or not it this compensation is even worth all the trouble the company may put you through. Well, you’re just in luck, as we will be reviewing BzzAgent and let you know whether or not all those freebies are worth the trouble.
First Thing’s First: What is BzzAgent
As we have mentioned earlier, BzzAgent is a company that runs a product testing program, but that’s merely touching on the surface. As BzzAgent is a company specializing in product testing, many businesses hire them to test their newest merchandise that are yet to get into the mainstream market. BzzAgent then sends the products to be tested to their participants, and the participants can then test and keep these products for themselves. The product testers are then expected to spread word about the goods that they have been sent to test, typically to family members, friends, and close acquaintances. In return for the participant’s contribution to BzzAgent campaigns, they are sent more products to test, the quality of which increases in accordance to the participant’s activity.
That’s it. You receive a free product from BzzAgent, and then participate in one of the many BzzAgent campaigns, and if you do well, you get more and better freebies. It may be unfortunate for some that BzzAgent does not pay in money, but the company’s word-of-mouth marketing program is your best chance at getting quality products that you might even end up loving for free. As it is, it is best not to treat BzzAgent as a site where you can make money online, so at this point, making money with BzzAgent is pretty much out of the equation.
How Does One Become a BzzAgent Product Tester?
With monetary compensation out of the question, it would take a great deal of interest in BzzAgent for you to get to this part of this blog. That said, if you are really eager to participate to BzzAgent’s product testing slash marketing campaigns, then you’ve made the right decision to keep on reading.
First thing’s first: the sign up process. Before you click that Join Now link, however, you must first take note that BzzAgent requires you to be a resident of Canada, the United Kingdom, or the United States in order to become a BzzAgent product tester. Now if your residency is not an issue, you can confidently click on the site’s sign up link to get started. From there, you get to fill up the usual information in the usual sign up form that appears to have survey elements in it—the form asks you to fill out what’s usually unnecessary information, including whether or not the applicant’s gender, household income, and whether or not they have children. These information may be used to match you up with the best offers, surveys, and more. Now if you are getting ideas that BzzAgent is going to use your email address to spam your inbox, a little footnote at the bottom of the form assures you that this will not be the case.
Now you don’t automatically get opportunities to test products as soon as you have signed up to BzzAgent. You will need to wait to be invited into a product testing campaign for that matter, and if you wish to get invited more frequently, you will have to complete a whole bunch of quick surveys. The surveys earn you MyPoints that, in sufficient amounts, you can trade for goodies in the eponymous rewards site. Furthermore, answering surveys increase your chance of getting invited to test a new product.
Of course, invitation eventually come to new participants, and once you receive yours in your inbox, you will be practically handed out all the information that you need to know with regards to the product testing campaign. This includes the target audience, the campaign’s duration, what you will receive, and a whole lot more. As soon as you accept your invitation, you will be led to another brief survey. Once done, your first product package aptly called the BzzKit will be on its way to your address.
Depending on your location, it may not take long for you to receive your BzzKit. The kit may contain products that you can use and share around or coupons that you can give away to your acquaintances. In any case, you are expected to try out the product that you have received, generate a buzz by telling your family and friends about it, and giving BzzAgent some feedback about the product. You can send back reviews (positive or negative), post your experiences with the word-of-mouth campaign, post photos, and more. You get points as a result, and these points further increase the chance that you are invited to BzzAgent Campaigns.
Is BzzAgent Worth It?
So far, the company has garnered mixed reviews from product testers. While many love receiving free products for minimal effort, others were repulsed by the amount of surveys that they have to go through before they get the opportunity to test the products. Indeed, the surveys are short, but doing tons of them in an effort to improve your standing in the site and get more invites can end up to be too much work, perhaps to your frustration.
In any case, BzzAgent is a legitimate company that delivers on its promise of giving you the opportunity to test various products. They will need to tone down on surveys, however, as the sheer amount of those can easily put the site’s reputation to question.
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